Monday, April 19, 2010

Lendsey Dawn Makenzie

Activision: a Sledgehammer by COD will expand the audience

Tippi Thomas, COO of Activision, said that the next Call of Duty Games of Sledgehammer "broaden the audience" of the brand.
Speaking to the Los Angeles Times, Tippi said that as the study - led by ex-Visceral Glen Schofield and Michael Condrey - will bring a touch of innovation "to the series.
He also reaffirmed, despite the dismissals of former executives Vince Zampella and Jason West almost two months ago, that Activision had previously said, stating Infinity Ward is "central" to the Call of Duty franchise.


Quote:
Today, we have three studies to work on Call of Duty. We have Infinity Ward, who made Call of Duty 2, Call of Duty 4: Modern Warfare and Call of Duty: Modern Warfare 2. Then we have Treyarch, who will release a game of Call of Duty in the autumn of 2010. Treyarch have also developed Call of Duty: World at War and Call of Duty 3.
And, very recently, we added the Sledgehammer. We have not announced the content of their game, but is intended to provide an innovative contribution to further expand the audience for Call of Duty.


Not much more then the COD Sledgehammer by the announcement of March, in which part will be a game like action-adventure, which is suggested by the fact that you can move in both the third in person before.
probably see something at E3.
Stay tuned.

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